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The industrial production is also fundamental to conveniently meet the Brazilian population demand concentrated in the urban centers.

Basically, convenience means to find the desired food at the desired place ant time.

Processed food at industrial units, once packed, enable the distribution to thousand of wholesale and retailing establishments. At these establishments, products need to be stored and be available at the moment the consumers want to buy them. After buying, the packaged food must last until consumers decide to consume it.

In addition to the lifestyle in large cities, other factors, such as changes in family structure and the new generations behavior, generate demand for products that save time and effort and, at the same time, do not imply the sacrifice of quality, freshness, health, and well-being.

Check the data about AVAILABILITY IN THE RETAIN SEGMENT AND CONVENIENCE FOR USE OF industrialized food to learn more:

  • See the complex logistics of industrialized food production, distribution, preparation and consumption, in chapter 13 of the publishing Industrialized Food, do Ital.
  • Check out how the search for convenience and practicality in food represents a macro trend among consumers in Brazil, in the study Brasil Food Trends 2020.